Margaret River's Pair'd festival has been announced for 2026, with organisers unveiling an expanded program designed to capture international attention on the region's wine and food credentials, according to The West. The festival represents an ambitious regional play to position the Margaret River wine region as a global culinary destination.
The event builds on Margaret River's established reputation as one of Australia's premium wine regions, where the combination of fine wine, hospitality and landscape has already attracted visitors from across the world. The 2026 program is being positioned as delivering experiences that leverage Western Australia's unique positioning.
For Perth's tourism and hospitality sectors, Margaret River's continued investment in premium events drives day-trip and overnight visitor numbers, supporting restaurants, accommodation and related services across the region. The festival expansion reflects confidence in demand for high-end culinary tourism experiences in the Perth metropolitan region and beyond.